In 2008, 1.9 million Americans said that they did not vote simply because they did not know where to go.
The Voting Information Project (VIP) offers cutting edge technology tools to provide voters with access to customized election information to help them navigate the voting process and cast an informed vote.
Working with the Pew Center on the States, Google, and other partners, we delivered the VIP project, the first completely free, 50-state plus DC database of polling locations. Working with Secretaries of State and local election-administrators, VIP collects, formats, and delivers polling place information. Organizations and individuals can build their own unique tools using the VIP data, or embed a simple Google Gadget that will allow anyone with a computer or smartphone to easily look up his or her polling place.
In 2010, more than 7.2 million people used the data and tools to locate their polling place.
The VIP team works to constantly improve the accuracy, availability, and access to this data so that no one in America will miss casting a ballot simply because they do not know their polling place. Over the coming years, the project hopes to add additional information, including local ballot information, candidate information, and any other key information people will need to make an informed decision in the voting booth.
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