This training covers the science of designing meaningful tests and analyzing your results, as well as key strategies for testing for email, websites, and social media. You'll learn from some of the top innovators in the field, who will combine up-front lessons with hands-on practice to teach you best practices in developing experiments and optimizing each part of your online presence based on clear data.

Public Narrative: Story Telling to Move Others to Action, is a 2-day workshop. On the first day, you'll learn to develop your personal story and find new ways to tell the story of your community, and invite others to join you in action. On the second day, we'll cover the art of applying your story in different settings, including 1-1 meetings, crafting a stump speech, developing an online narrative, and creating powerful video and multimedia.

Advanced Online Organizing is a 2-day course for current New Media practitioners who are looking to build their knowledge and skill set. We'll cover advanced strategic and tactical topics, examine some of the newest, cutting edge practices, and examine recent movements to see how social media and online engagement can drive and support real-world actions.

Have you ever wondered how the pieces of your New Media program fit together? Interested in building an online program that adds real value to your campaign, but not sure where to start? Then you're a perfect fit for our upcoming course, New Media Fundamentals. This two day training takes place in Berkeley, California. Registration is $300 per person, and will be handled on a first come, first served basis.

It's an old adage: if you don't tell your story, someone else will tell it for you. But how do you craft a narrative and message for your campaign that will engage your audience to join you and take action? What steps are needed to earn media coverage? How can you leverage the power of online organizing to build and reinforce your message? And how can you strategically place ads across media to ensure that your narrative is heard?

With the signing of Lily Ledbetter in 2009, the fight for women's rights in America reached a new milestone. But it didn't take long before women came under attack again. In just the last few months, far-right conservatives have launched attacks on reproductive rights, access to contraception, equal pay, and equal treatment for women in the workplace, the public sphere, and the home.

Almost overnight, Trayvon Martin's tragic story became a global news headline that put the issues of racial justice, inequality, and gun laws in the public and political dialogue. But the story didn't break the next day. It took nearly three weeks before it caught fire. And the story wasn't pushed into the public sphere by news media; it was driven by social media and online organizing, until traditional outlets took notice.

Public Narrative: Story Telling to Move Others to Action, is a 2-day workshop. On the first day, you'll learn to develop your personal story and find new ways to tell the story of your community, and invite others to join you in action. On the second day, we'll cover the art of applying your story in different settings, including 1-1 meetings, crafting a stump speech, developing an online narrative, and creating powerful video and multimedia.

Artists have a different relationship to the world, and a unique space to occupy in activism and politics. The ability to move others through art, both emotionally and physically, has long been known. When combined with political meaning, artwork has the ability to shift perception of our causes and candidates. Many modern movements have been supported and augmented by art, and in some cases art has provided the catalyst for a movement's rise.

Digital Strategy 101 will teach you the fundamentals of online organizing and digital campaign strategy.

Campaign Leadership for Electoral Success is a 3 part course, designed for those interested in campaign leadership skills.

Online Data BootCamp covers how to use and manage data for organizing and campaigns. Organizers will learn to use cutting edge technology to drive your programs forward and demonstrate power.